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Case Studies: Hidden Texts
UX and UI are powerful tools for creating seamless and engaging digital experiences. However, these disciplines can sometimes be misused for questionable purposes, such as hiding essential information or subtly but deceptively influencing users. These practices, often referred to as « dark patterns, » compromise design transparency and ethics.
Cases studies
Hiding for the Wrong Reasons
In this case study, we analyze examples where design choices were used to conceal content or mislead users, exploring their impacts on users and the perception of the involved brands. We’ll share solutions to ensure responsible and ethical use of UX/UI, fostering trust and transparency in your digital projects.